Eight hour live broadcast of Xinzhou 2020 Shanxi tourism development conference to help Shanxi specialty go global
On September 8, the pilot activity of the 2020 sixth Tourism Development Conference of Shanxi Province, "eight hour live broadcast of Xinzhou and 9 · 9 Xinzhou cloud temple fair", was officially launched online. The "eight hour live broadcast of Xinzhou" was held from 14:00 to 22:00. Seven popular Tiktok anchors broadcast the live broadcast continuously within eight hours, introducing the beautiful scenery of Xinzhou, bringing goods to Xinzhou's local specialties, and helping the development of Xinzhou's e-commerce. Within eight hours, the eight live broadcast accounts of the Tiktok platform were exposed more than 3.53 million times, with more than 200000 clicks; More than 200000 people entered the live broadcast room to pay attention to Xinzhou and understand its style and characteristics and products
As the pilot activity of the sixth Tourism Development Conference of Shanxi Province in 2020, the "eight hour live broadcast of Xinzhou" gathered millions of traffic, focusing on the promotion of seven scenic spots: Ningwu Wannian ice, Malan grassland, Kelan song Great Wall, Wutai Mountain, laoniuwan, Yanmen pass, and Xinzhou ancient city, visiting Xinzhou characteristic Cuisine, organically integrating the tourist destination with Xinzhou characteristic products, and seeking a new sales model of Shanxi characteristic products with the help of Tiktok platform, Improve the popularity of Xinzhou and specialty products, and promote the operation and development of local e-commerce
During the live broadcast, the anchor took netizens to appreciate the characteristic landscape of Xinzhou, and watched the frozen wonders in the glittering and colorful ten thousand year ice cave of Luya Mountain; Overlook the magical secret land of Luya Mountain on the Malan grassland; Visit Kelan song Great Wall Ruins and look back at history; Feel the Zen meaning of the Buddhist holy land in Mount Wutai; Punch in Laoniu Bay and experience the majestic momentum of the intersection of the Yellow River and the great wall; Learn about the history of the millennium old pass at Yanmen pass, the "first pass in China"; Stroll through the ancient city of Xinzhou and experience the collision between history and modern culture
At the same time, the anchor tasted special food on site and brought Shanxi specialties. Quinoa, black beans, red beans and other cereals, as well as seabuckthorn juice, Maojian tea, jujube walnut, cypress seed mutton, Taiwan mushroom sauce, honey and other Shanxi characteristic products, went out of Shanxi through the live broadcasting room and entered thousands of households. During the live broadcast, the anchor actively interacted with netizens, and presented gifts such as Ma Lun Mao Jian tea, the commemorative badge of the tourism development conference, and the "Kelan ballad" free tickets
In addition, the "Xinzhou cloud temple fair" was held continuously from September 8 to 10. During this period, netizens can buy Xinzhou specialties at special prices through the Tiktok number "Xinzhou Bureau of Commerce"