Chen Xiaoqing returns to "little fresh in the sea" with "flavor world" to record the fresh life in the world

The food exploration documentary "flavor of the world 3: fresh sea", directed by Chen Xiaoqing, will be officially announced and put on file. The program will be launched on December 19. This season will focus on local seafood for the first time, so as to show the wide range of human life under China's long coast. The intention of "living in the world" will be implemented throughout the program, and will be outlined with a 360 degree panoramic view of the story. While showing the magnificent and vast ocean of China, it will also depict a fresh daily work scenery for the audience

Chen Xiaoqing came back with a strong flavor IP, and the new "flavor" gave birth to a new proposition of seafood

The main visual poster and the fixed file trailer of "flavor world 3: little fresh sea" were released today. Chen Xiaoqing's team returned again with "flavor" IP, which successfully attracted outside attention and heated discussion. In the main visual poster released today, the overall color of the poster presents a broad visual experience. With azure as the main tone of the poster, the rolling waves pile up layer by layer, and the waves like fish scales coincide with the program theme of "little fresh sea". At the same time, a small boat shuttled among them, and the ripples rippled through the calm of the sea, as if inadvertently telling the fishermen on the boat about the secret layers of passing in the depths of the sea. Looking at the upper right corner of the poster, the golden beach shines like a light oil painting. Sea and beach, fishing and rest, and the solidarity between people and the sea can be metaphorized here. In the fixed file trailer, the audience is depicted with a rich variety of human life. Fishermen who rush to the mountains and seas against the waves, the magnificent and turbulent coastline, the extreme temptation of marine fresh things, and the simple and innocent fisherman's family... The smoke and fire on the inch square table can be seen all over the world, and the interdependence between man and nature can be fully reflected. The familiar "flavor" temperament came again after a year

From "flavor" IP to the third quarter, you can still feel the temperament of "flavor" IP in one continuous line through the main visual poster and the fixed file notice. The magnificent ocean collides with the fresh life, beside the hissing stove, in the rising heat, the clam shell pops open, the shrimp flesh peels, and splashes abundant juice... All the wonderful details frequently trigger the ultimate enjoyment of intracranial climax. What all this presents to the audience is the perfect combination of the "flavor" IP's consistent food temptation and life flavor, satisfy the appetite in food, explore the sense of healing brought by food, and finally guide the audience to meditate in the ordinary smoke and fire, and taste the extreme variety of fresh life

The long coastline outlines the extreme imagination of seafood stories to achieve different emotional connections

As a major seafood country in the world, China has 18000 kilometers of continuous coastline and is rich in marine resources. However, due to the rarity of seasonal foods and the high requirements for quality and taste, "seafood" was rarely focused in the past camera language. In order to meet the general audience's expanded understanding of seafood, "flavor of the world 3 · sea delicacies" shows the audience the ultimate imagination space that seafood can give people

"Flavor of the world 3: small delicacies of the sea" will tell a new "seafood" story in a more youthful, life-oriented and localized way of expression. While satisfying the appetite, the program will also continue to consolidate its thinking in the cultural field. Under the theme of "living in the world", not only the food, but also the vivid stories of the vast world will be displayed in front of the audience one by one

All along, "flavor" IP has adhered to the unique values and humanistic concepts of examining food, capturing and telling moving stories in life. It is worth paying attention to and looking forward to how the brand-new "flavor of the world 3: little fresh in the sea" will continue to open another side of life and how it will tell the audience the story of Chinese cuisine "fresh in the world". From December 19, at 21 p.m. every Sunday, "flavor of the world 3 · sea fresh" will be broadcast exclusively on Tencent video. The fresh flavor is about to officially open. I look forward to exploring the power of Chinese cuisine along the long coastline with you