Tencent Pictures 'press conference will be held on the 17th to announce important progress of new projects and existing projects

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As an important link in Tencent's pan-entertainment cultural ecological chain, Tencent Pictures has established the layout idea of "not doing film and television in isolation" since its first day of establishment, hoping not only to create high-quality film and television works, but also to cooperate with animation, literature, games and other pan-entertainment businesses are open and collaborative, with IP as the core, and together with internal and external partners to explore more possibilities in the film and television industry. Since its establishment in 2015, Tencent Pictures has held an annual press conference on September 17 every year, and related business layout,...

2017 Tencent Pictures press conference will be held at Beijing Phoenix Center on the evening of September 17th. Since its establishment in 2015, Tencent Pictures will hold an annual press conference on September 17 every year, where the relevant business layout, project release and important progress of existing projects will be presented.

2017 conference theme is "concentric Zhiyuan". With this as the theme, Tencent Pictures officially released a group of posters on Sept. 13, in which Xia Yu, Zhang Ruoyun, Song Yang and Chen Feiyu appeared as actors. In addition to many industry partners, this conference will also be attended by many film and television stars.

2017 Tencent Pictures press conference held official warm-up poster young actor Chen Feiyu. JPG

2017 Tencent Pictures press conference held official warm-up poster young actor Song Yang. JPG

2017 Tencent Pictures press conference held official warm-up poster young actor Xia Yu in Beijing on September 17. Jpg

2017 Tencent Pictures press conference held official warm-up poster young actor Zhang Ruoyun. Jpg in Beijing on September 17th.

is an important part of Tencent's pan-entertainment cultural and ecological chain. From the first day of its establishment, Tencent Pictures established the layout idea of "not doing film and television in isolation", hoping to not only create high-quality film and television works, but also open and coordinate with animation, literature, games and other pan-entertainment business, with IP as the core, and explore more possibilities of the film and television industry with domestic and foreign partners.

based on the advantages of Internet interactive platform and pan-entertainment content platform, Tencent Pictures has become a new force in the film and television circle in terms of film and television content production and the exploration of new Internet publicity models. Since its establishment two years ago, Tencent Pictures, together with legendary Pictures, Warner Brothers, Lemeng Pictures, Mango TV, China Literature Group, Tencent Video and other partners at home and abroad, has either controlled or deeply participated in the production and promotion of several films and TV dramas such as World of Warcraft, King Kong: skull Island, Wonder woman, Naruto, choosing Heaven, and 100, 000 Cold jokes. Among them, the box office of the "World of Warcraft" movie in China exceeded 1 billion, and the TV series "choosing Heaven" created a new viewing record for Hunan Satellite TV since "A Thousand bones of Flower", and the number of online hits also exceeded 29 billion.

in addition to movies and dramas, Cheng Wu, vice president of Tencent Group and CEO of Tencent Pictures, also said during this year's Shanghai Film Festival that Tencent Pictures is willing to try anything that is helpful to the growth of IP.

for example, the ace Guofeng "my name is Bai Xiaofei" from the Tencent Animation and Comic platform with more than 13 billion hits has been adapted into a stage play of the same name by Tencent Pictures and Happy Mahua, and the big movie of the same name is also under development in cooperation with FreeAssociation of the United States. For the full copyright development of IP, around the "fight against the Sky" IP, Tencent Pictures also actively worked with internal and external partners, based on the consensus of IP, to set up an IP joint venture to jointly explore all aspects of pan-entertainment, such as film and television, games, theme parks, and so on.

Tencent Pictures has always attached importance to the cultivation of young talents. In addition to the three-year NEXTIDEA Youth Film and Television Talent Program, in April this year, Tencent Pictures also launched the side-line brand "Ivy Film Workshop", which specializes in supporting young people's film and television works. The "Biyi New Film Project" jointly launched with iqiyi, New Studio, Fox and other partners is the first project after the establishment of "Ivy Film Workshop". In this plan, 10 online films adapted from Tencent Animation and Comic's popular Guoman works, all directed by young new directors, have been released. The latest information about NEXTIDEA and the "Biyi New Film Plan" will also be released at this press conference.

it is reported that the 2017 Tencent Pictures press conference will be divided into four stages: "film project", "drama series" and "pan-entertainment project", "young layout" and "strategic cooperation". More than 600 industry and media guests will gather together to explore new possibilities for the development of China's film and television industry under the background of great changes in the global film and television industry. (end)

Edit: queenie