The movie "White Snake: Floating Life" Hangzhou cultural tourism cross-border linkage with the West Lake to create a Song Dynasty "tide" carnival

The third work "White Snake: a floating Life" in the White Snake series under the "New Legend" series will be released nationwide by Qixi Festival on August 10. On the occasion of the first anniversary of the opening series "Changan 30,000 miles", which is also a light-chasing animation, the film "White Snake: floating Life" announced today that it will cooperate deeply with Hangzhou Culture Travel to create a series of activities of "Romantic Summer floating Life Club". The event will run throughout the summer, including clocking in on the theme of floating life imprinted movies, and the theme block of "White Snake: floating Life" in the Song Dynasty Qinghefang in the real-life restoration film. at the same time, the film's global premiere and water viewing activities will also be shocked and presented in the "impression of the West Lake". Visitors from all directions gathered in Hangzhou to see the final story of "White Snake Story", sharing elegance and elegance through the millennium. Fully open the summer song Yun carnival!

meet again in a floating life!

Congratulations on the first Anniversary of "Changan 30,000 miles"White Snake: floating Life" Hangzhou Culture and Travel Cooperation launched

Today is the first anniversary of the opening series of "New Culture" in Changan. The film takes poetry as the medium, reproduces the grand scenery of the Tang Dynasty through light and shadow, allows the audience to dream back to Changan, and starts the animation to cooperate with the literature and travel of Xi'an, showing a different kind of national charm caused by the collision between the film and television IP and the city IP. Taking advantage of the first anniversary of the release of "Changan 30,000 miles", "White Snake: floating Life" has also opened a linkage with Hangzhou Literature Travel, from Xi'an to Hangzhou, from "Tang Feng" to "Song Yun", once again to realize the two-way trip of film and television IP and urban IP, interpreting the romance that belongs only to the Chinese people. Please look forward to more surprises.

The linkage between the film "White Snake: a floating Life" and Hangzhou Culture, Radio, Television and Tourism Department of Zhejiang Province, Hangzhou Culture, Radio, Television and Tourism Bureau, Hangzhou Shangcheng District people's Government, Hangzhou West Lake Scenic spot Management Committee, Zhejiang Satellite TV (China Blue New platform). When the classic "White Snake Legend" meets the beautiful scenery of the West Lake in Hangzhou, which is the "romantic capital", it collides with the ultimate romance. The series of activities of "Romantic Summer floating Life Club" will be linked with the city's landmarks to create a summer carnival of Song Dynasty "Chao"!

West Lake get together again!

*the world premiere panoramic view of the West Lake and the beauty of Hangzhou go to a romantic appointment**

The scenes of "White Snake: floating Life" in the West Lake broken Bridge, Hefang Street, Jiuxi Eighteen streams and so on are all drawn from the famous scenic spots in Hangzhou. This activity is also combined with the scene in the film to introduce a real-scene collection of floating-life imprints. Tourists hold the theme to limit the citation book. Sign in King Qian Temple, Pinghu Autumn Moon, Jiuxi Eighteen streams, Wansong Academy-White Snake Bridge, Liu Lang Wen Ying, Qinghefang Historical District, Qiantang River, Fengshan Shuicheng Gate, Da Tong Lane, Tongjiang Bridge, etc., you can get a seal and harvest a chapter-style romantic trip to Hangzhou to encounter the legend of White Snake. At the same time, the street scene in the film will be reproduced in Qinghefang, a well-known historical and cultural district in Hangzhou, to create an one-day animation "White Snake: floating Life" Qinghefang theme block, taking tourists into the light and shadow world of "White Snake Legend". Through the thousands of years to feel that "elegance is common everywhere" aesthetics of market life in the Song Dynasty.

The West Lake can be called the most famous business card of literature and travel in Hangzhou. Xiaobai on the West Lake meets Xu Xian on the broken bridge and takes an umbrella trip to the lake to borrow an umbrella. White Snake: floating Life will also hold its world premiere in Hangzhou's impression of the West Lake. at that time, the audience will have the opportunity to watch the movie surrounded by the landscape of the West Lake, and the film creators and mysterious guests will also gather in the West Lake for a "romantic appointment". Immersive feel the beautiful love that Xiaobai and Xu Xian have spread for thousands of years.

The film "White Snake: floating Life" is produced by Shanghai Chuguang Film Co., Ltd., Wanda Film and Television Media Co., Ltd., Tianjin Maoyan Weiying Culture Media Co., Ltd., Shanghai Taopiao Film and Television Culture Co., Ltd., China Film Co., Ltd., Shanghai Ruyi Film and Television production Co., Ltd., Zhejiang Hengdian Film Co., Ltd., released by Wanda Film and Television Media Co., Ltd., will be released nationwide on August 10, Qixi Festival romantic appointment on the big screen!