Douyu TV announced the completion of D-round financing, which is the first domestic live broadcast platform for D-round.

recently, Douyu TV announced that D-round financing had been completed in the first half of 2017. Become the first live webcast platform in China to enter D-round

original title: Douyu announced that he was led by D-round financing Bank International

recently, Douyu TV announced that D-round financing had been completed in the first half of 2017. It has become the first webcast platform in China to enter D-round. This financing is led by China Merchants International, and Nanshan Capital follows through the Wo Mother Fund. Although Douyu and investors have not disclosed the details of financing, the industry generally believes that after Douyu completes D-round 's financing, the valuation is bound to improve greatly. Douyu's market valuation has already exceeded 10 billion yuan. So far, Douyu is far ahead in the game live broadcast industry in terms of financing scale and market valuation.

while announcing the completion of D-round 's financing, Douyu said that the company has completely entered a profitable state and is actively investing abroad. As a result, Douyu has also become the first platform in the field of game live broadcasting to become profitable. The relevant person in charge of Douyu said that the abundant capital + profit + forward-looking strategic layout will continuously consolidate and develop Douyu's leading position in the live broadcast industry, and will create a new pattern in the field of Internet pan-entertainment.

< strong > Douyu is deeply favored by state assets and "banking departments" < / strong >

it is reported that the three companies that invested in Douyu this time are Hubei Changjiang Zhaoyin growth Equity Investment Partnership (Limited Partnership), Shenzhen Zhaoyin win-win Equity Investment Partnership (Limited Partnership) and Suzhou Industrial Park Yuanhe Nanshan Equity Investment Partnership (Limited Partnership). The shareholding ratio is 4.69%, 0.53% and 0.04% respectively. Among them, Hubei Changjiang Merchants Bank growth Equity Investment Partnership and Shenzhen CMB win-win Equity Investment Partnership are all investment entities under China Merchants International, which is registered in Hong Kong and is a wholly-owned subsidiary of China Merchants Bank Co., Ltd. business covers corporate financing, asset management, wealth management, stock trading four major sectors, has previously invested in a number of Internet technology companies. And Suzhou Industrial Park Yuanhe Nanshan equity investment partnership is the background of Suzhou Yuanhe Holdings, a very strong investment "national team".

Douyu, who had a close relationship with TMT and cultural background investors, is favored by state-owned assets and banking departments at the same time, and its significance is far-reaching. China Merchants Bank, which is behind China Merchants International, has flexible financing methods and high-quality customer resources, which can help scientific and technological innovation enterprises like Douyu grow rapidly.

the entry of national investment funds directly reflects that Douyu TV has been fully trusted and recognized by state-owned capital, which will significantly promote Douyu's brand influence.

Public data show that Douyu TV has cumulatively completed more than 2.2 billion yuan of financing before, far ahead in the industry. According to the statistics of Penguin Zhiku report, the live broadcast market has reached nearly 32 billion yuan in 2017 and will reach 60 billion yuan in 2020.

< strong > Deep layout of upstream and downstream industries < / strong >

at present, Douyu has become the leading live streaming platform in China, especially in the game live broadcast field. According to Douyu TV's official data, her DAU is nearly 30 million and monthly active users are nearly 200 million, accounting for more than 70% of the market share in the segment.

it is understood that Douyu has always attached great importance to the construction of industry ecology and the building of industrial chain. While financing, he is also deeply laying out the upstream and downstream industries through investment.

Industrial and commercial data show that Douyu's investment layout began in the second half of 2016. So far, Douyu has invested in 11 live streaming and game-related companies. Participated in LCD-Gaming (e-sports Club), Fumuli (Interactive platform for fans in competitive Industry), Jam Live (Juvenile Idol Live Community), NonoLive (Sea platform), Bluefin Live (e-sports Competition Operation), Octopus Fish, Thunderbolt Man, Nine Road Culture (anchors), Akeyu Music (anchors), on-hook Culture (anchors), King Monkey Culture (anchors) and many other upstream and downstream companies of the industry chain. Shareholdings range from 4.81% to 49%.

Douyu TV's strategic layout is in line with the three major trends of the live broadcast industry: first, users' consumption habits have been gradually formed, and business models have been gradually diversified. this also helps live broadcast enterprises to go more smoothly on the road of commercial realization; second, the "live broadcast +" and the vertical upgrading of the field have become more obvious, requiring live broadcast enterprises to further upgrade in terms of technology and content. Third, short video, live broadcast and social networking are being fully opened, and one-stop video content industry chain has become an urgent demand. It can be seen from Douyu's strategic investment direction over the past year that Douyu has anticipated the development trend of the market and made the layout in advance.

entering 2017, the live broadcast industry has slowly transformed from the "tuyere" of the Internet to the Red Sea market, and competition barriers have been basically established. There is reason to believe that with the acceleration of the Matthew effect, high-quality resources inside and outside the live broadcast industry will speed up the concentration to the head platform, and after the ultimate reshuffle, industry leaders will lead the industry to fly higher and farther.

Edit: mary