Alibaba Entertainment wholly acquired game company Jianyue announced the establishment of a game business group

on the afternoon of September 26th, Alibaba Culture and Entertainment Group (hereinafter referred to as Ali Culture and Entertainment) announced the formal establishment of a game business group, with an open platform division and an interactive entertainment division.

on the afternoon of September 26th, Alibaba Culture and Entertainment Group (hereinafter referred to as Ali Culture and Entertainment) announced the formal establishment of a game business group, with an open platform division and an interactive entertainment division.

on the same day, Guangzhou Jianyue Information Technology Co., Ltd. (referred to as Guangzhou Jianyue), founded by Zhan Zhonghui (Tinker Bell), former COO of NetEase, was officially incorporated into Ali University Entertainment and Games Group. Tinker Bell joined NetEase in 1999 and was NetEase COO when he left office in 2011. From 10 to 4000 people, Tinker Bell has established a complete and leading game development and operation team. Chen Weian, the core member of Guangzhou Jane Yue team, the head of product operations of "World of Warcraft" and "StarCraft 2", and Wu Yunyang (Yunfeng), the main developer of the self-research project of "A Chinese Odyssey 2" and "Fantasy Journey to the West", and other business partners for many years also officially joined the newly established game business group on the same day.

Yu Yongfu, chairman and CEO of Ali University Entertainment, said in an internal letter that the game business group will follow the leadership system of the class committee of Ali University Entertainment, which will jointly formulate the strategy of the game business group and promote the implementation of the business strategy. Fan Luyuan (Mu Huali), Zhan Zhonghui (Ding Dong), Shi Cangjian (Cangjian), Chang Yang (Liu Yong) and Li Zhiqian (Yu Qian) joined the class committee of the game industry group. There are two business departments under the game business group, the interactive entertainment division is in charge of Zhan Zhonghui (Tinker Bell), and the open platform division is in charge of Shikura Jian.

during the first year of integration, Yu Yongfu made the acting game business group "monitor" and Fan Luyuan (Mu Huali) as the game business group secretary-general. In the organization and mechanism to ensure that the entire game industry group can not only accelerate forward, but also according to the characteristics of the industry, effective management and incentive mechanism innovation.

Zhan Zhonghui, founder of Guangzhou Jianyue, who has newly joined Ali's entertainment and entertainment business group, said in a full letter that Ali is a great enterprise that "don't do it or do it or do it" in any business field. The team will no longer be limited by resources in the future. in the self-research of high-quality games, they not only have great ambitions, but also keep their feet on the ground, and constantly improve their professional standards. under the idea of the integration of research and movement, the team will continue to launch good works with high popularity and high reputation in the future. to contribute to Ali's entertainment strategy.

according to industry data, China's online game market exceeded 160 billion yuan in 2016 and is expected to exceed 200 billion yuan in 2017, making it the largest game market in the world. Following the announcement last week to upgrade barley to a live entertainment business group, Ali Da Cultural Entertainment wholly-owned acquisition of Jianyue, the establishment of a game business group, will further strengthen the cultural and entertainment industry chain IP development and commercialization capabilities, will also significantly enhance its strategic accumulation of "infrastructure empowerment". (Tan Xiaohan)

< strong > the following is the full text of Yu Yongfu's internal letter: < / strong >

the game business group has been established. Welcome to join the group

students.

in order to further speed up the development of the big entertainment game business, the Ali big entertainment game business group has been officially established from now on.

share a piece of good news at the same time-Guangzhou Jianyue Information Technology Co., Ltd. (referred to as Guangzhou Jianyue), founded by NetEase's former COO, Zhan Zhonghui (Tinker Bell), etc., is officially incorporated into the Ali University Entertainment and Games Group. Let's warmly welcome Jane Yue's partners!

Tinker Bell joined NetEase in 1999 and was NetEase COO when he left office in 2011, from 10 to 4000 people. Tinker Bell has established a complete and leading game development and operation team. Chen Weian, the head of product operations of World of Warcraft and StarCraft 2, and Wu Yunyang (Yunfeng), the main developer of the self-research project of "A Chinese Odyssey 2" and "Fantasy Journey to the West", and other business partners who have been working for many years have also officially joined the game business group today.

during the first year of integration, I will be the "monitor" of the acting game business group, and Lao Fan will be the secretary-general of the game business group. The class committee will include me, Lao Fan (Mu Huali), Zhan Zhonghui (Ding Dang), Shi Cangjian (Cangjian), Chang Yang (Liu Yong) and Li Zhiqian (Yu Qian). There are two business units under the game business group, the interactive entertainment division is in charge of Tinker Bell, and the open platform division is in charge of Ken Shikura. In the coming year, on the basis of ensuring the acceleration of the game industry group, the team should carry out effective management and incentive mechanism innovation, attract more talents and teams, and serve the players and quality developer partners of the game industry at the same time.

Let's forge ahead together, with bright stars ahead!

monitor Yongfu

September 26th, 2017

Editor: mary