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Online performance blacklist announced 26 live platforms 16000 online performers were checked

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The Ministry of culture announced the results of the investigation of a number of online performance platforms on the 12th. 26 online performance platforms were investigated and 16881 illegal online performers were dealt with. At the same time, many anchors and performers were investigated and punished, with a total of 1502 severely violating online performers terminated and 16881 illegal online performers handled.

the Ministry of Culture announced the results of the investigation of a number of online performance platforms on the 12th. 26 online performance platforms were investigated and dealt with, and 16881 illegal online performers were dealt with.

original title: while capital is crazy while pornography and violence are rampant

the Ministry of Culture announced the results of the investigation of a number of online performance platforms on the 12th. 26 online performance platforms were investigated and dealt with, and 16881 illegal online performers were dealt with.

A survey by reporters found that as the webcast terminal moved from the PC to the mobile, the live broadcast began to enter the era of the whole people. The rapid development of live broadcast platform has led to capital frenzy, and all kinds of live broadcast platform are becoming the "tuyere" of investment. Since the end of last year, many live broadcast platforms, such as Weihe and Yingke, have received financing of tens of millions or even hundreds of millions of yuan. At the same time, the problems of pornography, violence and infringement in webcast are also highlighted.

< strong > more than 4000 performance rooms with serious violations have been closed, and pornographic and violent infringement has become a live cancer < / strong >

according to the relevant responsible person of the Ministry of Culture, this centralized clean-up, the major online performance platforms closed a total of 4313 rooms for seriously illegal performances, and rectified and rectified 15795 rooms for illegal performances.

reporters have learned that many of the live broadcast platforms and performers investigated and dealt with this time involve obscene and pornographic content, and this is one of the main chaos in live broadcasting at present. The reporter previously saw on some well-known live broadcast platforms that some "anchors" carried out sexual flirting and sexual cues through their bodies and language. "now mobile phones have almost become standard for students, and the unpreventable pornographic information on the live broadcast platform is really worrying." A parent in Beijing said.

violence and abetting crime are also the focus of this investigation. On some live streaming platforms, funny live content such as car racing, eating light bulbs and biting dozens of burning cigarettes appear from time to time. In April this year, the Ministry of Culture clearly pointed out that there are live broadcast platforms of gangster-themed games "Grand Theft Auto (GTA) 5" and "Dragon 0", with bloody pictures and instigation of crime, and live broadcast of illegal game "Za Jinhua", which promotes gambling and violates social order and customs.

according to the results of the investigation released by the Ministry of Culture on the 12th, 12 business units, including Wuhan Douyu Network Technology Co., Ltd., Shanghai Panda Mutual Entertainment Culture Co., Ltd., and Beijing Liujianfang Technology Co., Ltd., were investigated and punished for providing illegal and illegal content that promoted obscenity, violence, abetting crime and endangering social morality. At the same time, many anchors and performers were investigated and dealt with, and a total of 1502 network performers with serious violations and 16881 network performers with serious violations were dismissed.

according to a reporter's survey, in addition to pornography, violence and other factors, infringement in the live broadcast process has also been repeatedly criticized. Last year, Douyu broadcast the 2015 DOTA2 Asia Invitational tournament without authorization, and was ordered by the court to compensate the relevant companies for economic losses of more than 1 million yuan. In addition, some video websites use street views, shopping malls as live targets, and even live channels under the banner of "college beauties must go through". "many people mind this invasion of privacy," said Li Yang, a resident of Jinan. "is there no one to care about live broadcasting in public places?"

< strong > there are advertisements for "Internet celebrities" offering more than 100000 yuan, and huge interests drive "out-of-line" performances < / strong >

according to a reporter's survey, huge economic benefits, especially the phenomenon that "the more yellow, the more violent, the more famous, the more rewards", so that some network anchors do not hesitate to broadcast porn, violence and even create all kinds of farce, making every effort to be famous.

Coco, a female anchor in Shandong Province, has more than one million followers on a live broadcast platform. Fans reward her with virtual online gifts such as flowers, lollipops, diamond rings and luxury cruise ships. Cocoa also earns extra income by opening members, adding WeChat accounts and netizens' group photos. "some avid fans will give each group 1314 gifts according to the performance, one of which ranges from 0.10 yuan to more than 10 yuan, and a group of 1314 will cost hundreds to thousands of yuan. Even more are sent in groups of 521 and 88. " "Coco" said.

it is understood that different platforms have different sharing modes. Some VJs can get 30%, some can get 50%, and some platforms will set a corresponding sharing ratio according to different revenue.

in addition, in addition to direct reward sharing, anchors can earn income by participating in various events invited by fans, selling goods in online stores, and pushing advertisements during live broadcasts. Many "online celebrities" quote more than 100000 yuan for an advertisement. The "Chinese e-commerce celebrity big data report 2016" released by the first Financial and Economic data Center estimates that the output value of the celebrity industry this year is close to 58 billion yuan, far exceeding the total box office of 44 billion yuan nationwide last year.

some live streaming platforms connive at the spread of all kinds of pornographic and violent content in order to increase revenue, improve platform visibility, activity and traffic. At the same time, through the design of the sharing system, the platform also allows anchors to carry various tasks such as traffic, ranking, and guiding users to give gifts, increasing the impulse to perform "out of line".

the reporter learned that previously, the anchor of a certain platform broadcast the process of flirting with girls in a university, and also broadcast to the bathing center "fishing" attractive transactions and other contents, not only was not banned by the platform, but also won the support of the legal adviser of the platform.

"in the case of inadequate supervision, pornographic and violent content is undoubtedly a direct and effective means to improve the popularity of live streaming platforms in a short period of time." Cai Ling, a researcher in the cultural and entertainment industry, is a consultant to CIC.

the rapid development of live streaming platforms has also attracted capital frenzy, and all kinds of live streaming platforms are becoming the "tuyere" of investment. Since the end of last year, many live broadcast platforms, such as Weihe and Yingke, have received financing of tens of millions or even hundreds of millions of yuan. Live broadcast platform Douyu TV received round B financing of US $100m from Tencent, Sequoia Capital and other investment institutions on March 15 this year.

< strong > need to solve the difficult problem of simultaneous online monitoring of live streaming < / strong >

the Ministry of Culture issued the interim regulations on the Administration of Internet Culture in 2011, which provides for the prohibition of Internet culture. Recently, the Ministry of Culture also issued the Circular on strengthening the Management of online performances, explicitly prohibiting the use of human defects or displaying human body mutations to attract users, or by means of terror, cruelty, and destroying the physical and mental health of performers. Online performance activities are carried out by means of cruelty to animals.

experts such as Wang Yunfei, associate professor of sociology at Anhui University, believe that at present, there are so many kinds of live content that it is difficult to clearly define whether it is scary, cruel, violent or vulgar. Some platforms and anchors play "edge ball", and some deliberately put their servers abroad to evade direct supervision. to this end, it is necessary to gradually refine the policy and clarify the boundaries of various behaviors.

some cultural law enforcement officials said that there are also difficulties in investigating and dealing with violations of webcast. It is understood that at present, the culture department mainly relies on random inspections and mass reports to supervise the live broadcast, and the live broadcast platform needs to examine itself and be responsible for the live broadcast content. However, some live broadcast platform managers said that nearly a thousand live broadcasts are online at the same time, so it is often difficult to monitor seamlessly.

in this regard, Wang Zhongwu, a sociology professor at Shandong University, and other experts suggested that first of all, online performance management units should fulfill their main responsibility, allocate sufficient content examination and inspection personnel, and take strict technical monitoring measures to achieve timely discovery, timely tracking and identification, and timely closure. The live broadcast platform should also prompt the reporting channels such as telephone number and mailbox in the process of public announcement and live broadcast, so that everyone can supervise and prevent, so that there is no place to hide the dirty content.

performers such as anchors bear the most direct responsibility for the content of webcast. Some experts believe that the "blacklist" system for performers such as anchors should be established and improved to make them "break the law everywhere, be limited everywhere" and serve as an effective deterrent and warning. At the same time, network anchors should implement real-name system measures such as identity authentication, so that the source can be traced and the responsibility can be investigated.

Wen (Yuan Junbao, Zhou Wei, Meng Hanqi, Chen Nuosheng

Editor: nancy

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