on August 8, 2017, Beijing New Studio Media Co., Ltd. (hereinafter referred to as "New Studio") announced the completion of a private placement of 147 million yuan.
on August 8, 2017, Beijing New Studio Media Co., Ltd. (hereinafter referred to as "New Studio") announced the completion of a private placement of 147 million yuan.
the new studio was established in August 2012, gathered a group of outstanding young creators through the Internet, and gradually developed into a leading new media film and television content production and distribution company in China. As a fast-growing Internet content company, it has received several rounds of investment from Alibaba, Sequoia Capital and other institutions, and landed on the new third board in 2015. According to the 2016 annual report, the revenue of the new studio increased by 877.92%, and the compound growth rate in the past two years reached 475.15%. With its high growth, the new studio entered the new third board innovation layer in 2017 and became one of the 32 film and television companies in the innovation layer. The successful completion of this round of growth will further help it expand its territory in the Internet film and television field. It is understood that this round of financing is led by the funds of listed company Perfect World, and other newly introduced investors include Fuhui Capital, Yongtong Capital and other investment institutions, and Taihe Capital serves as the exclusive financial adviser. the new studio mainly includes three business segments: the creator community, the new studio film industry, and the magic department short video. Since its establishment, the new studio has gradually expanded its new studio industry and short video content brand matrix magic TV around the online creator community. < strong > New Studio Community < / strong > according to CEO Yin Xingliang, the new studio currently has 32 domestic and foreign users, with more than 600000 certified creators and more than 1.8 million original works, making it the largest community of film and television creators in China. On July 9, the new studio officially released the "NEW ERA" youth film season, with famous directors such as Xie Fei, Yang Chao and Hou Yong as judges to solicit excellent works and explore outstanding young creators through master classes, propositional short films, theme shows and other activities. < strong > New studio < / strong > the new studio under the new studio specializes in the production and distribution of online movies, online dramas and online variety shows. Relying on the community of online creators of the new studio, the new studio studio has set up a "alliance of new studio directors" dominated by young directors, and gradually established a project development team with producers as the core. 
2016 new studio produced and distributed a total of 107 online films, with a total click-through volume of 1.5 billion, creating a number of popular works including" riffraff King "," President "and" Siping Youth ". At the new studio film strategy conference of the FILMART Hong Kong International Film Festival in March 2017, the new studio released a number of film and television plans such as "Mr. New Zombie", "useless firewood League of Legends" and "female pursuers" in cooperation with well-known Hong Kong and Taiwan filmmakers such as Liu Guanwei, Wu Zongxian and Qian Renhao. In May 2017, New Studio Pictures, in cooperation with iqiyi, Tencent Pictures, 20th Century Fox and others, launched the "Biyi New Film Project" to jointly create ten animated films based on Tencent Animation and Comic's top IP, such as "Twin Spies" and "Lingchi". The cinema films "best friend 2" and "evil" of the new studio, which cooperated with Hengye Pictures and Tencent Pictures, will be released this year. During the Shanghai International Film Festival, the new studio released a list of key films for 2017, including nearly 30 key film and television projects such as NetUniversity and online dramas, including many films that have attracted the attention of the industry during the preparatory period. such as "the Legend of the White Fox", "catch the Devil Daxian" and so on.
< strong > Magic short Video < / strong > Magic TV, as the largest short video content brand matrix in China, manages hundreds of short video content brands, with more than 6 billion clicks, including @ Magic Food, @ Creative Collection, @ Mini Love letter and other well-known short video programs. Magic TV has made continuous efforts in content production, brand operation and commercial cash realization. In 2016, Magic TV became a strategic partner of Sina Weibo short video. It has established MCN partnerships with Jinri Toutiao, Youku Tudou, Sohu, Meipai and other platforms, and continues to explore and incubate excellent short video content brands. according to data from Ai Media Consulting, the number of short video users in 2016 has reached 153 million and is still growing rapidly. Magic is short video content matrix, which is the largest MCN organization in China. It has been actively exploring the business model of short video content. In the promotion of the just-passed "618 Shopping Festival", a number of magic short video programs such as "Magic Food" and "Magic engine" have deeply cooperated with a number of industry brands stationed in Tmall to launch a series of short video content combined with the brand; the "creation Collection", which focuses on "hand-made warm life", has launched its own e-commerce brand to test the waters of content e-commerce. this round of financing is led by Perfect World's fund. At the beginning of its establishment, Perfect World's Perfect World Film and Television established a long-term exclusive strategic cooperation with Zhao Baogang, Teng Huatao, Liu Jiang, Guo Jingyu, he Jing, Wu Yujiang and other well-known production teams. in recent years, a number of powerful directors and producers have joined in, incubating and setting up a number of film and television studios. Have produced a large number of boutique movies, TV dramas and variety shows. After this round of fixed increase, Perfect World will carry out omni-directional three-dimensional and in-depth cooperation with the new studio in the fields of talent training, project development, artist brokerage, IP commercialization and video game linkage. Perfect World Film and Television Chairman and CEO incorruptible said: "the new studio is a leader in the field of domestic Internet universities and short videos, and I am glad to form a strategic alliance with them. The excellent content production, content operation, and commercialization ability of the new studio will contribute to the rapid development of Perfect World Film and Television's Internet film and television business. at the same time, Perfect World Film and Television will also provide resource support for IP incubation, artist training and cinema channels for the new studio. " the new studio CEO Yin Xingliang also said that the new studio has gradually expanded from the original community of film and television creators to a platform for the production and distribution of new media content. The company will continue to focus on the field of Internet film and television, gather the strength of young creators, explore the use of the Internet to change the production structure of the film and television industry, and participate in the definition of Internet film and television entertainment content to make the world more lively and interesting. Edit: mary
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